MD - Rockville
26845BR
Job Description
Westat is an employee-owned corporation providing research services to agencies of the U.S. Government, as well as businesses, foundations, and state and local governments. Westat's research, technical, and administrative staff of more than 2,000 is located at our headquarters in Rockville, Maryland, near Washington, DC.
Westat is committed to building a diverse workforce and a culture of inclusivity, belonging and equity for all. We believe that our greatest strength draws on the different backgrounds, cultures, perspectives and experiences of our employees.
Job Summary
The Social Media Associate position reports to the Social Media Manager on the Health Communications Team at Westat. This position works with a collaborative social media team and contributes to social media monitoring, reporting, content development, and platform management across several public health projects.
Hybrid (1-2 days) work schedule preferred; remote work arrangement available.
Job Responsibilities
* Complete monthly social media reports that capture performance across social platforms, including Instagram, Facebook, X, Pinterest, and LinkedIn.
* Schedule monthly and ad-hoc social media content using Sprout Social and manage real-time posting of content, as needed, on native platforms.
* Conduct weekly social media sweeps using Meltwater Explore and share social media engagement recommendations aligned with client engagement policies.
* Monitor social media handles daily for opportunities to engage with or amplify other accounts.
* Draft plain language social media copy on a range of important and emerging public health topics, including heart disease prevention, HIV prevention, and youth mental health.
* Support social media listening tasks and help gather insights on relevant inquiries.
Basic Qualifications
* Typically requires a bachelor's degree in communications, marketing, public relations, or a related field and 2 or more years of relevant experience.
* Experience in developing social media content for an organization/brand/public entity.
* Experience with social media reporting or marketing/communications campaign reporting.
* Experience with Teams and MS Office including Word and PowerPoint.
Preferred Qualifications
* Experience with social media management and reporting platforms such as Sprout Social.
* Experience in developing social media content for public health campaigns or federal government.
* Experience contracting or working with/for communications, public relations, or government agencies.
* Familiarity with project management tools such as Smartsheet, Facebook Business Suite, Basecamp, and Meltwater Explore.
Other Required Qualifications
* Demonstrated communication skills
* Collaboration with teams, managers and/or clients
* Organization skills, including time management ability
* Detail oriented
Westat offers a well-rounded and comprehensive benefits program focused on wellness and work/life balance. Subject to plan requirements, employees may participate in:
This opportunity will be posted for a minimum of 5 days and applications will be accepted on an ongoing basis.
Westat is an Equal Opportunity Employer and does not discriminate on the basis of race, creed, color, religion, sex, national origin, age, veteran status, disability, marital status, sexual orientation, citizenship status, genetic information, gender identity or expression, or any other protected status under applicable law.
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Career Area
Research
Pay Range
The anticipated salary range for this role is $56.2- $65K and will be commensurate with experience.
Bonus Eligibility
No